Cancer Research UK’s recent campaign ‘Obesity is a cause of cancer too’ and the start of the summer holidays, prompts us to highlight the importance of encouraging your children to be active – by being a role model.

We all know times have changed, and perhaps the streets aren’t as safe as they used to be, but the sad reality is that many children either don’t want to be outdoors, or are not encouraged to, and remain glued to electronic devices.

The statistics for obesity in children are concerning:

  1. 1 in 5 children are overweight or obese when they begin school, and 1 in 3 children are overweight or obese by the time they leave primary school
  2. Only 1 in 3 children are physically active every day
  3. Less than 50% of the time spent in sports, practice, games, and physical education classes involves moving enough to be considered physical activity
  4. Children and teens spend more than 7 hours per day on average using TVs, computers, phones, and other electronic devices for entertainment
  5. Overweight teens have a 70% chance of becoming overweight or obese adults

So should we be doing more activity with our children in our free time?

“Be a role model”
Evidence shows that children who regularly see their parents enjoying sports and physical activity are more likely to do so themselves. 

If you’re struggling with ideas of what to do, then check out The NHS “Change 4 Life” programme:

Being active will not only help children become stronger, fitter and more energetic, it also helps them to sleep better – and who doesn’t want that 😉

Children need to be active for at least 60 minutes a day, with 30 minutes of this outside of school.

And, it’s not only physical health that benefits, but mental health as well. Evidence also shows that children and young people who are more active have more confidence, higher self-esteem, less anxiety and stress, and better social skills – attributes that can help them deal with the challenges they face in daily life.

Having a positive attitude towards physical activity has also been associated with children being happier – something all parents want.

So, as the summer holidays are almost upon us, pump up the bike tyres, dust off those football boots, dig out the roller skates, run around playing catch – whatever works for you.

But most importantly get outdoors with your family and HAVE SOME FUN!



Post By : Katie Moore (2 Posts)

"Katie Moore is the Chief Marketing Officer at Fuell."

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